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The Rise and Fall of J.C. Penney: A Case Study in Retail Strategies

The Rise and Fall of J.C. Penney: A Case Study in Retail Strategies

The Rise of J.C. Penney and its Fall: A Case study in Retail Strategies History of J.C. Penney Founding of the Company J.C. Penney dates back to 1902, when a young entrepreneur named James Cash Penney opened his first store in Kemmerer, Wyoming. Best place to buy jordans Penney began his career as a store […]